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The Pixel Heaven Blog

Get found. Get customers.

Plain-English guides on websites, Google visibility and winning more business online — written for real UK tradespeople and small businesses. No jargon, no fluff.

AI search

How to get recommended by ChatGPT and AI search

Customers now ask ChatGPT for local recommendations. How assistants actually pick businesses, why it's mostly classic local SEO, and the Bing and Trustpilot edge most competitors miss.

10 min read · Jul 2026
Conversion

Why your website isn't getting you any enquiries

Your website exists but the phone never rings. How to tell whether your problem is traffic or trust, plus nine fixable reasons and exactly where to start.

11 min read · Jul 2026
Web design

How to choose a web designer: 12 questions to ask

Twelve questions that expose a bad web designer before you pay: domain ownership, exit terms, real speed scores and three-year cost. Plus the red flags that mean walk away.

10 min read · Jul 2026
SEO

Google Ads vs SEO: where should you spend first?

Ads are rent, rankings are ownership. Honest budget maths for UK trades, when paying Google first actually makes sense, and the order that wastes the least money.

10 min read · Jul 2026
Marketing

Is a Facebook page enough for your business?

The most common objection I hear, answered honestly: what a Facebook page does brilliantly, the five things it can't do, and who genuinely doesn't need a website.

9 min read · Jul 2026
Trades

Checkatrade, MyBuilder and Bark: worth it in 2026?

What the lead platforms really cost per year, when they genuinely earn their keep, and the maths of renting visibility versus building your own that compounds.

11 min read · Jul 2026
Trades

How to get more work as a tradesperson

Twelve ways to fill a trade diary, ranked honestly by cost and payoff. What's free, what's worth paying for, and why word of mouth alone is fragile.

12 min read · Jul 2026
Web design

Best website builder for UK small businesses (2026)

Wix, Squarespace, GoDaddy, Hostinger and WordPress.com ranked honestly: real 2026 prices, who each one suits, and when a builder genuinely beats hiring anyone.

11 min read · Jul 2026
WordPress

Why 90% of UK small businesses shouldn't use WordPress

WordPress developer Oxford? Banbury? Read this first. When WordPress is actually the right choice, when it isn't, and what a custom coded site really looks like for the price.

10 min read · Jul 2026
Pricing

Free website for your small business: 7 real options

Seven genuinely free ways to get your business online, from Google Business Profile to Carrd, with the honest catch behind each and the moment free stops paying.

10 min read · Jul 2026
Marketing

Is Yell worth it in 2026?

The old Yellow Pages is now a digital marketing reseller. What Yell's listings, websites and ads really cost, and when owning your presence beats renting placement.

10 min read · Jul 2026
Trades

10 things the best tradesman websites all do

The trade websites that win jobs all do the same ten things. Phone number, real photos, prices, proof and speed, each with a quick self-test to score yourself.

11 min read · Jul 2026
Web design

.co.uk or .com? Choosing a domain name

What makes a name sayable over the phone, the renewal pricing trap, and who really owns your domain. The practical guide for UK businesses, minus the myths.

9 min read · Jul 2026
Trades

What to put on a tradesman's website: 9 sections

The exact nine-section blueprint I use for trade websites, with write-this-not-that copy examples for each part, plus the five things to leave off entirely.

10 min read · Jul 2026
Pricing

£100 website vs £2,500 agency website

Line by line: where the £2,400 difference actually goes, the five-year bill nobody shows you, and the honest cases where the agency wins.

9 min read · Jul 2026
SEO

How to rank on Google in 90 days

The exact day-by-day system I use with Pixel Heaven clients: foundation, content, signals, compound. Honest about which searches you can actually win in 90 days.

11 min read · Jul 2026
Google Business Profile

The 2026 Google Business Profile guide

A 10-step checklist for the most valuable free asset your business owns. Categories, services, photos, posts, reviews, insights. What to do, and how often.

12 min read · Jul 2026
SEO

How long does SEO actually take?

An honest 2026 answer: days for a Google Business Profile, weeks for long-tail terms, months for meaningful lift, longer for competitive keywords. With real timelines.

8 min read · Jul 2026
Web design

Wix vs a custom-coded website: which is better?

Drag-and-drop builder or coded from scratch? An honest comparison of speed, Google ranking, cost and ownership — and when Wix is genuinely the right call.

8 min read · Jul 2026
Google

How to get more Google reviews (the honest way)

The cheapest marketing you'll ever do. How to ask, when to ask, the one-tap review link, replying well — and the rules that get profiles suspended.

7 min read · Jul 2026
Pricing

How much does a small business website cost in the UK?

DIY builders, freelancers, agencies — what each really costs in 2026, where the hidden fees hide, and how to know what's fair for your business.

9 min read · Jun 2026
Trades

Do tradespeople really need a website in 2026?

"I get all my work from word of mouth." Maybe — but here's what's quietly happening when a customer Googles your name and finds nothing.

8 min read · Jun 2026
Google

Why isn't my business showing up on Google?

The five most common reasons you're invisible on Google — and the exact, plain-English steps to fix each one and start showing up locally.

10 min read · Jun 2026

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